What does
it prepare you for?
SEO or search engine positioning is one of the most visited
online marketing tools, and therefore leads, attracts an online business.
Currently, we can say that it is the basic tool for a corporate website,
services, blog or online store.
With the SEO Course you will learn how to optimize online
projects to increase the number of clients and sales, from the project approach
to the final analysis of the project. You will know how to optimize a web page
and the content strategies that work best to position it.
Knowing how a web page is positioned on the Internet,
especially in the main web search engines, allows us to appear before our
competition in the most relevant searches for a business that a user makes.
That is why, having knowledge of SEO positioning is
something that the marketing departments of many companies demand most, as well
as by online marketing agencies.
Ask us for information and specialize in Seo course in Lahore with
us. You will be able to access a sector in constant growth!
INTRODUCTION
TO SEO :
From Marketing to Digital Marketing. Search Engine Marketing
(SEM, SEO and PPC). Terminology. Evolution of SEO. SEO plan: Phases of a
project.
SELECTION
OF KEYWORDS,KEYWORD RESEARCH:
Domains and URLs. Think about the internal and external
factors. Think of your web. Keyword selection.
SEO ON PAGE:
Definition. Factors to be optimized in a web. Optimization
of factors.WPO: Optimization of the loading speed of the web.
SEO OFF
PAGE:
Popularity and links. Linkbuilding Contents Creation of a
blog networkCreation of a blog network.
POSITIONING
ONLINE :
Content strategy Content optimization Positioning with a
CMS: Wordpress. Plugins for SEO. Google maps. Black Hat SEO. Semantic Web.
MEASUREMENT
AND ANALYSIS OF RESULTS:
Google Webmaster Tools. Google Analytics SEO audit.
Reporting What to show in SEO reporting. Other tools.
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